UK tofu brand The Tofoo Co has launched two new products, Thai Burger and Southern Fried Pieces, for the summer season.

The Thai Burger mixes aromatic spiced tofu with vegetables for a veg-forward alternative to meat-mimicking burgers, aiming to provide a ‘barbecue staple’ offering just in time for the warmer months.

Meanwhile, Southern Fried Pieces features two tofu pieces in a southern fried crispy crumb coating. It joins Tofoo Katsu, launched last year, as part of the brand’s crispy tofu range, and is well-suited to wraps, burgers or simply chips and slaw.

David Knibbs, MD of The Tofoo Co, noted the brand’s 9.9% value increase and 8.8% kg volume increase in January, adding: “We continue to defy the slump seen elsewhere in the category by extending our range of Tofoo products, enticing new users to try tofu for the first time”.

The two new products have both launched into retail now, with Thai Burger listed in Waitrose stores and Southern Fried Pieces in Tesco, both priced at £3.