Plant-based start-up Meala FoodTech has partnered with DSM-Firmenich to launch Vertis PB Pea, a texturizing pea protein designed to bring better nutritional value to meat alternatives.
The multifunctional ingredient can replace modified binders like hydrocolloids, catering to increased demand for cleaner labels in the alt-meat category. Through Meala’s partnership with DSM-Firmenich, the solution is now available to customers in Europe.
Protected by two patents, Vertis PB Pea consolidates the functionality of multiple components into a single, versatile ingredient. It delivers binding, gelation and emulsifying properties while increasing the protein content of the final product.
This holistic solution can replace entire binding systems often found in meat alternatives, while keeping labels short and recognisable – it can simply be labelled as ‘pea protein’ on ingredients lists.
Recent research from the EIT Food Consumer Observatory found that two-thirds of Europeans dislike unknown ingredients in their food, while just over half (56%) actively try to avoid processed foods.
As this awareness grows, consumers are seeking more minimally processed options – particularly in the plant-based sector, where many alternatives have previously relied on additives to deliver a meat-like texture. Manufacturers in this space are therefore looking for more natural ingredients that can shift consumer perceptions of these products while still achieving great taste.
According to Meala, the solution has been tested with ‘great success’ across a range of meat alternative applications and suits numerous formulations including burgers, sausages and nuggets.
It maintains performance under heat and low temperature, and provides ‘excellent’ texture and water retention for juiciness and structure, the company highlighted in a statement announcing the launch.
Hadar Ekhoiz Razmovich, CEO and co-founder of Meala FoodTech, commented: “We’re looking forward to working with DSM-Firmenich to lead the new era of plant-based alternatives that successfully merge high performance and robust nutrition, to create a new generation of delicious, better-for-you and better for the planet meat alternatives.”
“Meala delivers a powerful, high-protein texturizing solution, providing manufacturers with a scalable alternative to less-desirable additives.”
