Beyond Meat has unveiled its latest generation of plant-based meat products with the introduction of the Beyond IV platform, showcasing the fourth iteration of the Beyond Burger and Beyond Beef.
The new Beyond Burger and Beyond Beef products are crafted with a focus on taste and nutrition, representing a culmination of a multi-year research effort conducted in collaboration with leading medical and nutrition experts. These products aim to meet the rigorous standards set by health organisations, ensuring they provide flavour as well as nutritional benefits.
The new Beyond Burger and Beyond Beef offer:
A source of protein with 21g per serving (more protein than 80/20 beef) derived from peas, brown rice, red lentils and faba beans
2g of sat fat derived from avocado oil (75% less saturated fat than 80/20 beef)
20% less sodium than the previous version
No cholesterol
No added antibiotics or hormones
No GMOs
Key enhancements in the new products include the incorporation of avocado oil, known for its heart-healthy monounsaturated fats, which has enabled Beyond Meat to reduce saturated fat content by 60% while maintaining a juicy and satisfying eating experience.
Furthermore, the new formulations feature nutrient-dense plant-based ingredients such as red lentils and faba beans, contributing to a cleaner label and improved health profile.
Recognised by esteemed health organisations like the American Heart Association and the American Diabetes Association for their nutritional qualities, the new Beyond Burger and Beyond Beef have received certifications attesting to their adherence to evidence-based nutritional guidelines and heart-healthy standards. Moreover, Beyond Meat’s commitment to transparency and quality is underscored by its Clean Label Project Certification.
The introduction of the Beyond IV platform reflects Beyond Meat’s commitment to expanding its portfolio of nutritious plant-based meat products, catering to the evolving preferences of health-conscious consumers.
The new Beyond Burger and Beyond Beef products are slated to launch exclusively at retailers nationwide in the US this spring.
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