Scottish free-from bakery brand Lazy Day has unveiled two new additions to its line-up: Caramel Blondie and Choca Mocha Squares.
Both available now at Tesco and priced at an RRP of £3.25, the products launch in response to demand for food and beverage options that balance familiarity with novelty – a trend commonly dubbed ‘newstalgia’ across the industry.
Described by Lazy Day as ‘nostalgic yet elevated,’ the Caramel Blondie combines a gooey caramel base with chunks of golden biscuit, cherries and marshmallows, topped with smooth caramel and a sprinkle of coconut.
Choca Mocha Squares, meanwhile, feature crunchy crisped rice coated in rich Belgian dark chocolate, layered with coffee-flavoured white icing and finished with a light cocoa sugar dusting.
Lazy Day noted that tiramisu-inspired flavours are emerging as a key bakery trend for 2026, with tiramisu cookies, brownies and layered desserts gaining momentum on social media. This reflects demand for bakery products that feel indulgent, playful and experience-led while rooted in recognisable flavours, the brand said, pointing out that consumers are seeking bold espresso flavours alongside multi-sensory textures that combine soft, crunchy, chewy and fudgy elements.
Both new launches are hand-baked in Lazy Day’s gluten-free, dairy-free, egg-free and vegan bakery in Scotland, with no nuts on site. The brand aims to demonstrate how innovation in the free-from category can ‘move beyond simple substitution and bring new and exciting flavour experiences to consumers with dietary restrictions.’
Sally Beattie, co-founder of Lazy Day, commented: “When we first launched Lazy Day back in 2006, the free-from aisle looked very different. There was very little choice available and, too often, products felt like they had been created simply to remove ingredients rather than to create something people would genuinely enjoy eating. As food scientists, but also as people personally living with food intolerances, we felt there was a real opportunity to change that.”
She added: “Launching Caramel Blondie and Choca Mocha Squares feels incredibly exciting for us because they represent how far both the category and consumer expectations have come. The free-from category is evolving rapidly, and people no longer want products that simply ‘do the job’, they want bakery-quality taste, more adventurous flavour profiles and treats that feel every bit as exciting as traditional bakery products.”

%20Media%20Partner%20-%20Banner%20Design%20-%20EU26.png)
_gif.gif)


