Swedish meat alternatives brand Oumph has launched a plant-based smash burger made from peas and fava beans.

The brand said its new burger innovation manages to capture all of the classic elements of a smash burger, such as juiciness, flavour and crispiness.

Anders Linden, co-founder, corporate chef and head of innovation at Oumph said that the focus is on taste and texture as well as creating a concept that attracts new people to plant-based food.

Linden commented: “There are approximately 800 plant-based burgers on the European market, and in order to launch a new burger it has to be unique. Our new Oumph Smash Burger ticks all the right boxes.”

The Oumph Smash Burger is initially targeted at foodservice and will also be made available in supermarket retail. Brödernas is the first restaurant chain in Sweden to launch the product at its restaurants, with more to follow.

Oumph’s parent company Livekindly Collective said it will launch the new burger into foodservice and supermarket retail in the Nordics and all other markets where Oumph is currently available, with launches in the Netherlands and the UK coming soon.

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