Animal-free protein accelerator, The Every Co, has announced a joint development agreement with plant-based food brand, Alpha Foods.
The collaboration is set to accelerate improvements in the taste and texture of non-animal products.
Every confirmed the partnership via Twitter:
ANNOUNCING @theEVERYcompany ✖ @Alphafoods We’re EGGcited to team up with this bold challenger to create the next generation of #altmeat featuring animal-free proteins from EVERY™. 👉 https://t.co/n0LFDWHWMa#FutureOfFood #FoodTech #AltProteins #Innovation #Collaboration pic.twitter.com/4vKOC0oPTD — EVERY™ (@theEVERYcompany) May 3, 2023
ANNOUNCING @theEVERYcompany ✖ @Alphafoods
We’re EGGcited to team up with this bold challenger to create the next generation of #altmeat featuring animal-free proteins from EVERY™. 👉 https://t.co/n0LFDWHWMa#FutureOfFood #FoodTech #AltProteins #Innovation #Collaboration pic.twitter.com/4vKOC0oPTD
— EVERY™ (@theEVERYcompany) May 3, 2023
The deal will see Every’s proteins – more sustainable, nature-equivalent versions of animal proteins – combined with Alpha’s products, to deliver consumers with enhanced plant-based meals “without the disease risk, price volatility and environmental footprint of traditional meats”.
Every co-founder and CEO, Arturo Elizondo, said: “We’re thrilled to partner with Alpha Foods to work hand-in-hand to craft better-than-ever alt meat offerings, unlocking the massive potential of this category to drive the next generation of kinder consumer-favourite foods. Expansion to alt meat allows us to further our goal of offering game-changing solutions to visionary F&B brands across a variety of categories, co-creating next-gen foods at the forefront of sustainability, food safety and clean label.”
Co-founder and CEO of Alpga, Cole Orobetz, added: “We’re drawn to Every’s animal-free proteins given they’re designed to help bridge the gap between plant-based products and the real thing, broadening the category to attract new consumers. We are very excited about this collaboration and look forward to bringing products to consumers soon.”
© FoodBev Media Ltd 2024
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