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Retail
Wolt Market Denmark becomes first retailer outside the Netherlands to use ‘Protein Tracker’ tool
Wolt Market Denmark becomes first retailer outside the Netherlands to use ‘Protein Tracker’ tool

Online supermarket Wolt Market Denmark has become the first supermarket outside of the Netherlands to adopt the ‘Protein Tracker,’ a tool developed by ProVeg Netherlands and the Green Protein Alliance to track plant-based food sales.

Food
Steakholder Foods launches plant-based fish products in Israeli retail market
Steakholder Foods launches plant-based fish products in Israeli retail market

Steakholder Foods has announced the commercial roll-out of its first plant-based fish products, including white fish kebabs and salmon patties, at select retailers in Israel.

New products
Organisations call for mandatory reporting of plant-based protein sales as part of UK government’s new initiative
Organisations call for mandatory reporting of plant-based protein sales as part of UK government’s new initiative

The Eating Better alliance and its supporting organisations are calling on the UK government to make reporting of plant-based protein sales mandatory for retail businesses.

Trade legislation
Private label products are driving plant-based retail sales growth across several European countries, GFI reports
Private label products are driving plant-based retail sales growth across several European countries, GFI reports

The Good Food Institute Europe has analysed Circana retail sales data for six European countries, finding that rising plant-based sales volumes are being largely driven by private label product growth.

Research & development
Plukon Food Group acquires plant-based food manufacturer Vega Insiders
Plukon Food Group acquires plant-based food manufacturer Vega Insiders

Plukon Food Group has acquired fellow Dutch food group Vega Insiders, a producer of plant-based protein products based in Udenhout, the Netherlands.

Mergers & Acquisitions
Tesco likely to miss 300% sales growth target for meat alternatives as consumers seek plant-based whole foods
Tesco likely to miss 300% sales growth target for meat alternatives as consumers seek plant-based whole foods

Tesco has confirmed it is ‘highly unlikely’ to meet its previously announced target of achieving a 300% sales increase within its plant-based meat alternative ranges by December 2025.

Retail
Swap and Heura team up to launch plant-based chicken fillet in retail
Swap and Heura team up to launch plant-based chicken fillet in retail

Heura Foods and Swap (formerly Umiami) have teamed up to launch a clean label plant-based chicken fillet in France, Spain and Portugal.

New products
Lidl Netherlands makes improvements to meat alternatives offering
Lidl Netherlands makes improvements to meat alternatives offering

Lidl Netherlands has announced improvements to its range of meat alternatives, promising enhanced taste, texture and nutritional values.

Retail
Veg-net and the Vegan Business Tribe’s Battle of the Brands competition returns for 2025
Veg-net and the Vegan Business Tribe’s Battle of the Brands competition returns for 2025

Battle of the Brands provides one plant-based business with an opportunity to secure a delegate place at Veg-net worth £1,750.

Events
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