_gif.gif)
research
Research highlights affordability and taste as plant-based growth drivers in Europe
New analysis of Circana data, by Good Food Institute (GFI) Europe, shows that improvements in affordability and taste boosted the sales volume of plant-based foods in four of the continent’s leading markets in 2025.
Zoe survey says 90% of UK consumers unaware of fibre targets, two-thirds feel ‘misled’ by packaging claims
New research from gut health science company Zoe highlights a 'dangerous fibre gap' across the nation, with public awareness of the issue and faith in the government to address the problem found to be low.
Natasha’s Foundation launches £10m investment into global food allergy research
Food allergy charity Natasha’s Foundation has today announced the launch of Natasha’s Prize, a £10 million investment into global research to ‘create a future without food allergy’.
Heriot-Watt team targets low-saturated-fat vegan cheese development
Scientists at Heriot-Watt University are exploring next-generation vegan cheese designed to tackle high saturated fat content.
Plant-based market hits €16.3bn in Europe but remains underpenetrated, says Circana
The European plant-based food and drink sector has reached a value of €16.3bn, yet still accounts for just a small fraction of total food sales.
Beef and lamb receive 580 times more in EU subsidies than legumes, study finds
Figures released by charity Foodrise have revealed that beef and lamb received an estimated 580 times more common agricultural policy subsidies from the European Union than legumes in 2020.
The evolution of plant-based: A maturing category enters its next wave of growth
The plant-based category is entering its next growth phase – but what does that look like for the industry's key players, and where are the opportunities? Angela Flatland, senior sales director for plant-based at Spins, explores.
New research suggests alternative proteins could deliver €111bn to EU economy
Research reveals that scaling the alternative protein sector across the European Union could generate €111 billion in annual gross value added by 2040.
Younger people and men more receptive to precision fermentation, UK survey finds
A new study suggests that younger adults and men in the UK are significantly more open to foods created using precision fermentation.
European alternative protein research has tripled since 2020, report finds
New analysis reveals that the number of studies published on plant-based foods, cultivated meat and fermentation has tripled over the past five years.
Half of lapsed plant-based consumers have appetite to return, report says
A new report, commissioned by Oddlygood Group, has found that over half (53%) of consumers who have stopped drinking plant-based drinks in the past year would be likely to return.
EU invests €2.2m into project to accelerate plant-based food adoption
The European Union (EU) has invested €2.2 million into a project to encourage the growth and adoption of plant-based food across Europe.
- Page 1