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McDonald's
The top new innovations of 2024, according to The Plant Base
We take a look at the top ten innovation launches our readers loved hearing about in 2024.
Part two: The Plant Base's top trends for 2025
FoodBev Media team members share their predictions for trending areas across the plant-based category ahead of 2025.
McDonald’s trials vegan ice cream in UK
McDonald’s is trialling a vegan ice cream dessert in selected restaurants in the northwest UK, ahead of a potential national 2025 launch.
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