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Innovation awards
Marketing
In review: Veg-net 2024
In review: Veg-net 2024

The Plant Base attended a brand-new networking event for the plant-based food and beverage industry this week – the inaugural Veg-net,...

Events
Veg-net to explore new consumer research insights
Veg-net to explore new consumer research insights

A panel at the Veg-net 2024 event, with The Plant Base’s editor Melissa Bradshaw joining the panellist line-up, will explore new...

Events
Placing plant-based alternatives on the meat shelf boosts their sales, Lidl finds
Placing plant-based alternatives on the meat shelf boosts their sales, Lidl finds

Lidl Netherlands has revealed that sales of its meat alternatives increased when they were placed directly next to traditional meat...

Research & development
Lidl Belgium implements ambitious protein strategy, permanently reduces prices of plant-based produc
Lidl Belgium implements ambitious protein strategy, permanently reduces prices of plant-based produc

Lidl Belgium has announced its ambitious plan to double sales of plant-based protein products by 2030. As part of this initiative, the...

Eggs
Study urges clear labelling of plant-based products to highlight environmental and health benefits
Study urges clear labelling of plant-based products to highlight environmental and health benefits

A recent study conducted by the London School of Hygiene & Tropical Medicine (LSHTM) highlights the importance of providing consumers...

Research & development
France ban on ‘meaty’ names for plant-based products suspended
France ban on ‘meaty’ names for plant-based products suspended

France’s Council of State (Conseil d’État) has suspended a decree brought forward by the French government in February, which would ban...

Marketing
Cauldron rolls out new products with branding overhaul
Cauldron rolls out new products with branding overhaul

Cauldron Foods is rolling out several new products across various UK supermarkets, alongside a full rebrand and suite of new packaging....

Packaging
Marketing matters: 2024’s boldest campaigns so far
Marketing matters: 2024’s boldest campaigns so far

The plant-based food and beverage industry is forward-thinking and dynamic, filled with innovators who are passionate about the positive...

Packaging
France bans meat-related terms on plant-based product labels
France bans meat-related terms on plant-based product labels

The French government has this week published a decree that will ban the use of meat-related terms, such as ‘ham’ and ‘steak,’ in the...

Marketing
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