Upfield has expanded its Becel spreads offering in Canada with the introduction of a new vegan margarine made from a blend of plant-based oils and oat milk.
According to Upfield, Becel with Oat Beverage is a source of omega-3 and contains no artificial flavours, colours or preservatives.
The company also claims that one serving of its new plant-based spread contains 80% less saturated fat than a portion of dairy butter.
The new Becel offering – which joins plant-based bricks and a vegan spread as part of the brand’s dairy-free range – is kosher and halal, as well as gluten free.
“Becel aims to satisfy the appetites of Canadians whose food interests are ever changing,” said Mandy Au, brand lead Becel, Upfield North America.
“With plant-based eating on the rise, oat milk has emerged as one of the fastest growing non-dairy beverage choices in Canada. That’s why we are thrilled to bring consumers Becel with Oat Beverage which complements the buttery taste of Becel with the rich creaminess of oat beverage, or oat milk, for a delicious, dairy-free plant-based margarine to spread, cook and bake with.”
Becel with Oat Beverage is available at major grocery stores nationwide.
The new spread is currently being made at Upfield’s plant in Rexdale, Ontario, but the company says that production will move to its new facility in Brantford after it opens later this year.
© FoodBev Media Ltd 2024
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry. Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial
Your privacy We use small files known as ‘cookies’ to enhance your experience of the FoodBev website and analyse site-traffic. Read about how we use cookies or how you may control them in our updated privacy policy and cookie policy. If you continue to use this site, you consent to our use of cookies. Click the ‘OKAY‘ button at the top right of this panel to accept or click here for more information.