Chickpea snack brand Hippeas is expanding its range with the launch of a new ‘Flavor Blast!’ line in the US, available in two flavours.
Vegan White Cheddar Explosion and Blazin’ Hot Hippeas Flavor Blast! Chickpea Puffs have been designed to deliver the crunch and “explosive” flavour of classic cheese puff-style crisp products, Hippeas said, while providing a clean label, chickpea-based alternative.
They are 100% plant-based, free from the top nine allergens and non-GMO Project Verified. Containing 3-4g of protein and 3g of fibre per one ounce serving, the chickpea puffs aim to deliver nutritional benefits alongside buttery, cheesy and spicy flavours.
Hippeas’ CMO, Julia Hecht, said: “Our dedication to perfecting these extra flavour recipes reflects our commitment to surpassing consumer expectations of what a better-for-you product can taste like. Parents (and grown-up snackers) love Hippeas puffs because they are a kid-requested go-to snack made with real, simple ingredients.”
She added: “Not only are the puffs delicious, but they contain the nutritional benefits of both protein and fibre as well as no artificial colours, flavours or ingredients of any kind. Plus, these puffs are made from sustainably grown chickpeas, filling our commitment to developing products that are better for the planet.”
Hippeas Flavor Blast! Chickpea Puffs are now available at select retailers including Sprouts as well as on Amazon and Hippeas.com.
© FoodBev Media Ltd 2024
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry. Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial
Your privacy We use small files known as ‘cookies’ to enhance your experience of the FoodBev website and analyse site-traffic. Read about how we use cookies or how you may control them in our updated privacy policy and cookie policy. If you continue to use this site, you consent to our use of cookies. Click the ‘OKAY‘ button at the top right of this panel to accept or click here for more information.