US ‘better-for-you’ brand Caulipower has unveiled a new range of microwaveable Riced Cauliflower pots.
The ‘nutritious’ rice substitute is available in three flavours: Baja Style, packed with corn, black beans, and red spices; Sesame Citrus, with a sesame flavour base and red pepper, edamame, and onion; and Curried, curry-flavoured with a ‘subtle kick’ of turmeric and green herbs.
According to Caulipower, each variant in its new range contains 100-160kcal per pot and is packaged in a reusable, recyclable and dishwasher-safe container.
The Los Angeles-headquartered brand says its Riced Cauliflower can be enjoyed as a snack, healthy side dish or convenient meal, and can be eaten as it comes or with the addition of toppings.
The vegan rice alternative reportedly contains only 3-5g net carbs per serving, no added sugar, and is free from artificial colours, flavours, and preservatives.
“I said we’d never do riced cauliflower unless we could truly make it better-for-you, better tasting, and more convenient,” said Gail Becker, founder and CEO of Caulipower.
“Through this latest innovation, that’s exactly what we’ve been able to do… all in category-busting packaging.”
Caulipower Riced Cauliflower is available in the US, on Amazon and from retailers including Gelson’s, Dierbergs and Busch’s, with a further roll out planned for this summer.
The US brand introduced several new products to its portfolio in 2019, including cauliflower-coated frozen chicken tenders and a line of frozen cauliflower tortillas.
© FoodBev Media Ltd 2024
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