Baby and toddler food brand Piccolo has added two new high-fibre products – Mighty Melts and Oaty Bars – to its range of snacks in the UK.
The new duo is organic, gluten free and contain no added sugar. The brand says the product launch aims to support the back to nursery and school occasion, as well as parents with their kids at home or on-the-go.
Made with soft textured multi-grains, Oaty Bars offer 2.7g of fibre per bar and is available in an apple, carrot and orange variant. Designed for 12 months plus, the vegan bars are made with inulin from agave, a pre-biotic fibre.
A portion of one of your five-a-day, the Mighty Melts contain 0.5g of fibre per 6g bag and are made with real yogurt. Available in an apple, banana, yogurt and strawberry flavour, the product offers a 100% natural ‘finger food’.
Co-founder and Piccolo’s infant nutritionist, Alice Fotheringham, said: “As with all Piccolo foods, our snacks are packed with natural ingredients. We use real fruit and yogurt, ensuring a range of natural flavours and with no added sugar, they provide great snack choices for one year olds.
“Fibre is also an essential part of little ones’ diets, as it has been shown to support digestive systems. So our aim is to support parents by providing healthy, fibre-rich snacks which also have the added bonus of being one of their five a day.”
The new products join Piccolo’s portfolio of baby food pouches, infant formula, snacks and cooking products such as pasta sauces and stock sachets.
Piccolo’s Mighty Melts will launch into Sainsburys this month for an RRP of £0.85 per bag, while Oaty Bars will retail for £2.95 for a pack of six and will be available to purchase in a new retailer from 28 September. All new products will also be available on the brand’s e-commerce shop.
© FoodBev Media Ltd 2024
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry. Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial
Your privacy We use small files known as ‘cookies’ to enhance your experience of the FoodBev website and analyse site-traffic. Read about how we use cookies or how you may control them in our updated privacy policy and cookie policy. If you continue to use this site, you consent to our use of cookies. Click the ‘OKAY‘ button at the top right of this panel to accept or click here for more information.