The Vegetarian Butcher
Dutch food regulator issues warning to companies using ‘plant-based mince’ labelling
The Netherlands Food and Consumer Product Safety Authority has issued a warning to several companies, asking them to remove the word ‘mince’ in the labelling of their plant-based products.
World Animal Protection’s Cameron Harsh on why the plant-based sector needs more “meaningful investment” and less “corporate greenwashing”
Cameron Harsh, of World Animal Protection, challenges investors and consumers to confront what they refer to as “blatant greenwashing” from the food industry.
Vivera and The Vegetarian Butcher reveal new joint organisation identity following acquisition
Meat alternatives brands Vivera and The Vegetarian Butcher have revealed their new joint venture, The Vegetarian Butcher Collective, following their merger deal announced earlier this year.
Unilever to divest The Vegetarian Butcher to Vivera
Unilever has today announced a binding agreement to sell its plant-based brand, The Vegetarian Butcher, to Dutch company Vivera.
Unilever reported to be putting The Vegetarian Butcher up for sale
Unilever is reportedly in the process of putting Dutch meat alternatives brand The Vegetarian Butcher up for sale, according to Sky News.
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