British alt-meat company This has introduced a plant-based chicken thighs product to its range, available at Tesco nationwide from 13 May.

The NPD is claimed to be the industry’s first nationally distributed plant-based chicken thigh product.

Crafted from soya and fava bean protein bound together with an olive oil-based fat, the ‘thighs’ are described by the brand as ‘succulent and mouthwatering’ with a meaty, fibrous texture made possible by extrusion technology. They are coated in a seaweed layer, included to mimic the unique structure and texture of real chicken skin.

Whole-cut animal meat products – such as chicken thighs, wings and legs – feature a complex three-dimensional architecture in which protein fibres are bound together by a network of connective tissue and intramuscular fat. The brand aims to mimic this, and the juicy texture it provides, in its latest products.

The plant-based chicken thighs can be pan-fried or oven-cooked, suitable for use in dishes such as tray bakes, curries, stews and chicken thigh burgers.

Mark Cuddigan, CEO of This, commented: “We’re reinventing the way people experience plant-based dining and we’re incredibly excited to share our latest product launch, This Isn’t Chicken Thighs”.

He added: “We’re on a mission to lead a revolution to change what people eat, to protect animals and the environment – and with our ridiculously delicious and nutritious plant-based food, we’ve got you covered with the ultimate plant-based chicken thigh”.

This Isn’t Chicken Thighs will be available in 220g packs of four, retailing at £3.80.

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