Crush Dynamics Inc and Big Mountain Foods have partnered to deliver the new Lion’s Mane Mushroom Burger with the incorporation of Crush Dynamics’ upcycled Ruby Purée.
Founded in the Okanagan region in Canada in 2016, Crush Dynamics transforms grape derivatives into highly beneficial and valuable nutrition by “reintroducing nutritionally dense ingredients with no additional requirement for agricultural resources”. The innovation features a tannin-rich and clean label ingredient upcycled from the winemaking process and is said to enhance the flavour profile of the plant-based burger.
The Lion’s Mane Mushroom Burger is the latest product to come out of the sustainability-focused partnership.
Jasmine Byrne, COO of Big Mountain Foods, commented: “Using Crush Dynamics innovative ingredients provides a clear point of difference in the taste and nutrition of our products. We see Crush Dynamics and upcycled ingredients as an important part of our differentiation and expansion into the US market.”
Both organisations are also members of the Upcycled Food Association, a global community of businesses committed to reducing food waste.
Kirk Moir, CEO of Crush Dynamics Inc, said: “We are thrilled to partner with a leader in plant-based food innovation. Our engagement with Big Mountain Foods demonstrates what is possible with upcycled ingredients. We look forward to supporting Big Mountain as they continue to deliver award-winning products to increasingly discerning consumers.”
The Lion’s Mane Mushroom Burger, along with six other innovations using upcycled ingredients, will be available for purchase in select stores across the US this spring.
© FoodBev Media Ltd 2022
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